Here's something you will probably agree on, Social Media has become an important part of our daily life. Almost everyone has an facebook account a twitter account and all these social medias with thousands of users of millions of users will always keep popping up. Every time there is a new platform released it is a new opportunity for businesses to get customers.

In this post i will show you some of the ways in which you can make use of Social Media to gain customers and keeping those customers on your page and creating some good content.

The most important thing you have to keep in mind is consistency. The moment you stop putting on good quality content is the moment your social media page starts to die. Also if you cannot manage social media then try taking leverage of some agency which will do it for you such as SurgeAlliances. they provide a lot of different services which can be extremely useful and this will save a lot of your time. Taking care of social media needs expertise if you make one bad decision your entire reputation could be destroyed and you might have seen incidents like that happen. Which is why you should always focus on creating content which is well written by an agency which supports ORM as well, ORM stands of Online Reputation Management. It is important for any brand or company to manage their online reputation.

Using Social Media to talk to your consumers one on one.

You can now easily connect with your consumers directly and offer them what they need. This is excellent because now  you can interact with your consumers and help them in various issues they would be facing. This will save you alot of trouble and keep them satisfied. Customers who trust your products will always keep coming back.

How not to get subscribers

I've seen many people doing some stuff to pump their subscriber count and then regretting it later on. This is something that you have to keep in mind, always remember fake/botted subscribers don't help your channel as a matter of fact they will hurt your channel.

1. Do not buy subscribers.
2. Do not use sub4sub sites or sub for points sites such as addmefast.

Do not use sites like addmefast because the subscribers that you get from these sites will eventually unsub you as soon as they earn their points. They have a incentive to subscribe you with no regard to your content which is not going to help you in anyway to grow your channel.

Be consistent on your content

If you upload just one video and get only around 5 - 10 views and no likes you are going to be demotivated no doubt about it and that will make it hard to gain more subscribers. But if you keep going on making more videos experimenting with different stuff and trying to find a niche that fits you the most you will eventually hit jackpot which will be bringing you more views. Once you get views converting them to subscribers is not that difficult and the subscribers that you get from people watching your content are the real subscribers which actually matter.

Create a schedule for your videos and stick to it. This isn't like any normal job where you have deadlines set to you by your superiors so you must set these deadlines for yourself.

How to convert views to youtube subscribers

If you just end your video without any message you are not going to get alot of subscribers. People like to be told what to do that's how we have always been brought up. If you want to make the most out of your subscribers don't end your video by letting your viewers feel completely fulfilled. You need to give them a reason as to why should they subscribe to you. On average it is possible to easily convert around 10% of your viewers into subscribers.

Once you find your niche stick to it

Its okay to experiment a bit but if your subscribers like what you are doing keep doing what you are doing consistently. If you feel like changing your niche don't do it directly it would be kinda difficult for subs of a gaming channel to like a video made about politics thats common sense. However you can still get it done but just make sure the change is not too quick since humans dislike change. 

The third day and i've noticed some accounts are getting a follow back ratio of more then over 50% this is definitely a good sign but unfortunately it would be quite difficult to make sales on this niche. However i will still be testing this niche with a few accounts so i don't miss out on this amazing follow back ratio.

Niche: Cars

Account 1: 8007 (+ 458)

Account 2: 4416 (- 6)

Niche: Fashion

Account 1: 3421 (+232)

Account 2: 419 (+ 355)

Niche: Fitness

Account 1: 4210 (zero)

Account 2: 3093 (zero)

Account 3: 399 (New) < More then 50% follow back ratio

Niche: Luxury

Account 1: 2784 (zero)

Niche: Art (New)

Account 1: 415 (+208)

Account 2: 254 (+185)

Account 3: 372 (+260)

Personal

Account 1: 3,111

Account 2: 805

Local

Account 1: 3430

Account 2: 1196

Total Growth: 1698

What is a snowball effect?

If you ever roll a small ball of snow roughly the size of a tennis ball on a land full of snow you will notice that the size of the snowball keeps increasing as long as you keep it rolling and as it increases in size the growth also increases.
Now imagine a similar effect where your following and cash flow keeps growing rapidly without you having to do almost anything. That is the power of the snowball effect.

How is this relevant to our lives?

This phenomenon is also true in our lives specifically when you are trying to grow a following in any social media or trying gain followers for any social cause online or offline. Humans are social animals and we tend to get attracted towards popular stuff no matter how crappy it is (look up some of our current top music artists for example). Give the people what they want and don't stop doing what you do while getting as many followings as you can and you are bound to succeed.

Using the snowball effect to your advantage

The rule that you must keep in mind is to keep the ball rolling and you are bound to see growth eventually there will come time when you do not have to focus on the rolling the ball (marketing) and just making improvements/new posts on your networks will get the work done without you having to do any hard work.
However if you stop anywhere in between before reaching the situation where you do not have to keep working to grow your snowball anymore you are bound to fail and trust me when i say this your followers can notice your enthusiasm about what you do. If you are not interested in what you do it is going to be really difficult to hit the snowball effect. 

Instagram is a huge social media platform with immense potential to drive audience to your products however it can be difficult to get started on this platform without any knowledge. So lets get started.

Followers: 0 - 100

To reach your first 100 Instagram followers you can ask your friends and family to help you out on this one it's quite easy to get to the first 100 followers we will be needing these followers as a base to set up our next strategy.

Followers: 100 - 1000

Now that you have 100 followers on Instagram you are going appear a lot more real and appealing. Humans are social animals and hence we tend to get attracted towards things that are already popular or atleast "normal". We tend to stay away from the unpopular.
The next step will be to find larger more popular people in your stream (niche) lets say you are an aspiring photographer but you have only a few hundred followers. Make a list of all the popular photographers similar to you and start interacting with them and their followers.

Here is a step by step guide

1. Like and comment on the photos of the followers of popular accounts
2. Politely ask the popluar accounts for shoutouts. But make sure they have atleast more then 10,000 followers anything less that this wont be worth much.
3. Follow the followers of popular accounts in your niche.
4. Buy a few shoutouts if you are really serious about this. Keep money circulating and in no time you are bound to make it back if you do it strategically.

Followers: 1000+

Follow the step by step guide over and over till you reach the following that you desire. After you reach a good amount of following people will get attracted to follow you on their own. This is known as the snowball effect and the reason for this to occur is hard programmed in our brain.

Reached a good snowball, Now what?

Now, all you need to do is post quality content. Do not give bullshit to your audience. Give them quality and they will be more then happy to open their wallets when you have something for them. While making sure you keep snowballing.

I will be writing about the snowball effect in general in my next post since it is applicable to every aspect of our lives. If you enjoyed reading this post i'd appreciate it if you do share. 

This is the second day and i've made a few changes but did not finish the creation of the remaining 10 accounts which should be done within two days. I wish to make this entire journey as whitehat as possible so there would be less at risk and it seems blackhatters are having a real hard time these days more on that topic soon.

In this update i will be noting down the growth of each and and their follow back ratio i've observed the two accounts that i had created locally are getting a few DMs from some new startups for business (not really worth the time though) but it tells me i'm headed in the right direction with those accounts.

Instagram Journey Week 1 - Update 1

Niche: Cars

Account 1: 7549 (+ 399)

Account 2: 4416 (- 6)

Niche: Fashion

Account 1: 3421 (+195)

Account 2: 64 (+ 156)

Niche: Fitness

Account 1: 4210 (zero)

Account 2: 3093 (zero)

Niche: Luxury

Account 1: 2784 (zero)

Niche: Art (New)

Account 1: 415 (+255)

Account 2: 254 (+241)

Account 3: 112 (New)

Personal

Account 1: 3,111

Account 2: 815

Day 1 result: 1352 New followers

This is a case study for instagram accounts and their growth. There will be weekly updates for this. If you have any questions you can leave a comment below and i will be more then happy to answer it.

For this study i will be using a cluster of 27 accounts which are managed by me and a few other people.

There will be five accounts per niche and two personal accounts. 

Few facts about Instagram

Instagram Accounts Growth Case study - Day 1

Niche: Cars

Account 1: 7150 

Account 2: 4416

Niche: Fashion

Account 1: 3421

Account 2: 64 (New)

Niche: Fitness

Account 1: 4210

Account 2: 3093

Niche: Luxury

Account 1: 2784

Niche: Art (New)

Account 1: 415 

Account 2: 254 

Personal

Account 1: 3,111

Account 2: 815

Cash flow to fulfill IG expenses

5 x CPI bringing in $1.5~ a day